Friggs Corn and Rice Cakes

Friggs is a prominent brand in the health and wellness snack category, best known for its variety of flavored corn and rice cakes. Founded in Sweden in 1968, the brand was established with a focus on providing healthy alternatives to traditional snacks, early on specializing in herbal teas and health foods.

Today, Friggs operates as a leader in the Nordic region, expanding its product line to include lentils cakes, oat cakes, and fortified snacks. The manufacturing of these products occurs in various European locations to maintain a broad distribution network across Sweden, Norway, Denmark, and Finland.

Since 2015, Friggs has been under the ownership of Midsona AB, a Swedish company dedicated to natural and organic products. Midsona focuses on developing brands that promote health and environmental sustainability, ensuring Friggs remains a staple in the health food aisle.