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Coshida is a proprietary private label brand owned by the German discount supermarket giant Lidl. It offers a wide range of pet nutrition products, specifically focusing on felines, including wet food, dry kibble, and cat litter.
As a store brand, the manufacturing is typically outsourced to various large-scale pet food manufacturers across Europe (such as Saturn Petcare or Mars subsidiary plants depending on the region) to ensure competitive pricing. While the brand name originates from Lidl's headquarters in Germany, the actual production occurs in multiple countries across the European Union to supply their vast international network of stores.
The brand is under the ultimate ownership of the Schwarz Group, which is one of the largest retailers in the world. This ownership structure ensures that the product is distributed exclusively through Lidl retailers, maintaining a balance between quality standards and budget-friendly pricing.
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