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ZERoh! is a popular Scandinavian brand specializing in zero-calorie, zero-sugar water enhancers (known as 'saft' in Nordic countries). The brand was launched in 2013 and has quickly grown to become a leading name in the health-conscious beverage category across Northern Europe.
The product is developed and manufactured by Lerum AS in Norway. Lerum is one of Norway's oldest and most established producers of fruit juices, jams, and concentrates, maintaining a strong family-led heritage since its founding in 1907. ZERoh! specifically emphasizes sustainability by producing its own bottles from recycled plastic 'preforms' at its facility, significantly reducing the carbon footprint associated with transport. While the brand is owned by the Norwegian company Lerum AS, its distribution throughout the Nordic and Alpine regions is handled by partners like Conaxess Trade.
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