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Gevalia is a renowned coffee brand that originated in Gävle, Sweden, in 1853. Founded by Victor Theodor Engwall, it grew from a small family trading business into the largest coffee roastery in Scandinavia. For generations, Gevalia has been a staple in Swedish households, symbolizing quality and Nordic coffee tradition.
Today, the brand's ownership has transitioned through several major corporate mergers. Currently, Gevalia is owned by JDE Peet's, a global coffee and tea powerhouse headquartered in the Netherlands. While Gevalia maintains strong manufacturing roots in Sweden, particularly at its historic roastery in Gävle, its coffee capsules and various product lines are produced in multiple locations across Europe to serve international markets. In North America, the brand rights are held by the Kraft Heinz Company through a separate licensing arrangement.
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