Bjorg Coconut Drink (Cuore di Cocco)

Bjorg is a pioneering organic food brand that was established in Lyon, France, in 1988 with the goal of providing healthy, plant-based alternatives to traditional dairy and snacks. The specific product shown, 'Cuore di Cocco', is a blend of coconut milk and coconut water formulated without added sugars.

While the brand has French origins, the packaging explicitly states 'Prodotto in Italia' (Produced in Italy), indicating that manufacturing for the Italian market occurs locally to ensure freshness and regional supply chain efficiency. Bjorg was originally part of the Distriborg group, but through a series of acquisitions, it is now a flagship brand of Ecotone (formerly Wessanen). Ecotone is a major European player in the organic and fair trade food sector, emphasizing biodiversity and sustainable nutrition.