Nutella Plant Based Hazelnut Spread

Nutella Plant Based is a vegan version of the world-famous hazelnut and cocoa spread, launched by Ferrero to cater to the growing demand for plant-based alternatives. This version replaces milk with vegetable ingredients like chickpeas and rice syrup while maintaining its signature taste.

The brand Nutella was originally created in 1964 in Piedmont, Italy, by Michele Ferrero, evolving from an earlier paste called 'Supercrema'. Today, Ferrero remains a family-owned Italian multinational, continuing its manufacturing legacy primarily in Italy for the European market, while utilizing its vast global supply chain.