Coop Brasile ground coffee

This product is part of the Coop brand, specifically their 'Caffè dal Brasile' line. The ground coffee is sourced from Brazilian Arabica beans but is processed and packaged in Italy. Coop is one of Italy's largest retail chains, operating as a system of consumer cooperatives. The product is marketed under their private label, emphasizing social responsibility and quality control. The ultimate owner is Coop Italia, which coordinates the cooperative network throughout the Italian territory. Production usually takes place in specialized Italian roasting facilities under contract for the Coop brand.