Cien Hair Fruits Balsamo - Banana

Cien is a private-label personal care brand that gained international prominence through the Lidl supermarket chain. While the brand itself was developed by Lidl to provide high-quality cosmetic and hygiene products at accessible price points, the manufacturing is often outsourced to specialized chemical and cosmetic laboratories. In this specific case, the product is manufactured by Cosmolux Deutschland GmbH, located in Pulheim, Germany.

As a private label, the ultimate ownership lies with the Schwarz Group, a German retail giant that operates Lidl and Kaufland. The brand represents a significant part of Lidl's strategy to offer house brands that compete directly with major global name brands. Ownership and distribution are managed centrally from the Schwarz Group's headquarters in Germany, ensuring consistency across their global retail network.