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Only & Sons is a dedicated menswear fashion brand established as part of the broader Danish fashion house Bestseller. Founded in Denmark, Bestseller is a family-owned clothing company that has grown into a global fashion powerhouse since its inception in 1975. Only & Sons specifically focuses on contemporary, denim-centric, and accessible menswear for younger demographics, maintaining a strong retail presence across Europe, including Spain.
Manufacturing for Only & Sons takes place primarily in various international hubs across Asia and Southern Europe where Bestseller sources its apparel production to maintain cost efficiency and scalability. The brand operates independently under the Bestseller umbrella, utilizing a vast network of local distributors and flagship retail stores to reach consumers in the Spanish market.
Bestseller remains privately owned by the Holch Povlsen family, preserving its foundational roots while managing numerous distinct fashion labels ranging from Jack & Jones to Vero Moda. The brand's commitment to modern trends and sustainable fashion initiatives continues to shape its identity in the highly competitive European apparel sector.
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