LIV Active Hydration

LIV (also known as LIV Active) is a specialized hydration and sports beverage brand primarily distributed in the Philippines. It was developed to cater to athletes and active individuals requiring electrolyte replenishment and energy through a formulated mix of vitamins and minerals. The brand positions itself as a performance-driven beverage, often marketed alongside fitness events and sports activities in the Southeast Asian region.

Currently, the brand is owned and manufactured by the Zest-O Corporation, a prominent Philippine beverage giant founded by Alfredo M. Yao. While the brand has its roots in the local Philippine market, Zest-O Corporation's extensive distribution network ensures its availability across the archipelago. The ultimate ownership remains with the Yao family's business group, maintaining its status as a homegrown Philippine success story in the competitive functional beverage sector.