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Horace is a French men's grooming brand founded in 2016 by Marc Briant-Terlet and Kim Mazzilli. The brand was created with the goal of making natural and effective skincare products more accessible to men through a direct-to-consumer model. The company maintains a strong focus on high-quality ingredients, with products typically containing between 95% and 100% natural ingredients.
Manufacturing for Horace products primarily takes place in France, allowing the brand to maintain close oversight of its supply chain and production standards. This commitment to local production aligns with the brand's identity as a modern French apothecary-style grooming line. As of 2024, the brand continues to operate as an independent entity, having successfully raised venture capital to expand its retail presence across Europe while remaining under the leadership of its original founders.
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