Süßli Frucht- und Gemüsegummis fruit gummies

This product is a private label fruit gummy confectionery sold under the Süßli brand, which is a trademark of the German discount retailer ALDI. The packaging indicates that it is produced for or distributed by Smileberry GmbH & Co. KG, located in Düsseldorf, Germany. These gummies are characterized by being vegan and palm-oil free, catering to the growing market for plant-based snacks.

As a private label product, the ultimate ownership lies with the ALDI group. ALDI's business model involves contracting specialized European confectionery manufacturers to produce goods specifically for their stores. The product is primarily manufactured in Germany to supply the domestic European market, ensuring high quality and adherence to local food safety standards while maintaining the competitive pricing characteristic of ALDI's store brands.