Druni cosmetic retail store

Druni is a prominent Spanish specialty retailer founded in 1987 in Carlet, Valencia, by the Casp family. It specializes in perfumes, cosmetics, makeup, and personal care products. The brand has grown to be one of the largest beauty retailers in Spain, operating both physical stores and a robust online platform.

In a major industry shift occurring around 2023-2024, Druni entered into a merger agreement with MC Fragrances (the owner of Primor) to create a leading giant in the Iberian beauty market. As of 2026, the ultimate ownership is structured through a joint venture involving the founding Casp family and various investment entities. While the products sold within Druni stores are manufactured by thousands of different global brands, the Druni brand itself remains a symbol of Spanish retail excellence, headquartered in Valencia.