JD Sports retail store

JD Sports Fashion plc, more commonly known as JD Sports, is a leading British multichannel retailer of fashionable branded and own-brand sports and casual wear. The brand was founded in 1981 by John Wardle and David Makin in Bury, Greater Manchester. The name 'JD' represents the initials of the founders' first names.

While the company is a retailer rather than a single-product manufacturer, the items sold in JD Sports stores, including their private labels like Pink Soda and Supply & Demand, are manufactured across various countries, primarily in Asia (such as China, Vietnam, and Bangladesh) and Turkey. The company has grown significantly through acquisitions, expanding its presence globally across Europe, North America, and Asia-Pacific.

Today, JD Sports Fashion plc is a public limited company listed on the London Stock Exchange. The majority shareholder is Pentland Group, a British global brand management company. JD Sports continues to be headquartered in Bury, United Kingdom, and operates as one of the most prominent players in the global sports fashion market.