Asan Intimvask Original

Asan is a well-known Norwegian brand specializing in intimate care products. It was originally developed in Norway by the company Nycomed to provide a soap-free, pH-balanced alternative for personal hygiene. The brand became a household name in Scandinavia due to its mild formulation containing lactic acid.

Today, the brand is owned by the Norwegian conglomerate Orkla ASA, after being part of Cederroth for many years. Most Asan products continue to be manufactured in Norway or neighboring Scandinavian countries. As an Orkla-owned brand, it benefits from a large distribution network across Northern Europe, maintaining its status as a market leader in the intimate wash category.