Spee Universal Liquid Detergent

Spee is a legacy brand with a rich history originating in East Germany (the former GDR) in 1968. Developed by Genthiner Waschmittelwerk, it quickly became the leading laundry detergent in the region. After the reunification of Germany, the brand was acquired by Henkel in 1990, which modernized the formula and expanded its reach across the country.

Today, Spee is recognized as a value-oriented brand under Henkel's portfolio. It is primarily manufactured in Germany and nearby European facilities. Henkel AG & Co. KGaA, the ultimate owner, remains headquartered in Düsseldorf, Germany, maintaining the brand's German heritage while leveraging a global supply chain to maintain its positioning as 'Quality at a smart price.'