Haliborange Disney Frozen Multivitamins

Haliborange is a well-established British brand, originally famous for its cod liver oil and orange juice tonic developed in the 1930s. Over the decades, it has evolved into a leading children's vitamin brand in the United Kingdom, often featuring popular licensing collaborations like Disney's Frozen to make nutritional supplements more appealing to kids.

The brand was originally created by the British pharmaceutical company Allen & Hanburys. Through a series of corporate acquisitions, the brand moved from GlaxoSmithKline (GSK) to Roche, then to Seven Seas, and eventually into the portfolio of Merck KGaA. In 2018, Procter & Gamble (P&G) completed the acquisition of Merck's consumer health business, making P&G the current ultimate owner. While the brand remains quintessentially British in its origins and primary market, manufacturing for various product formats takes place across multiple international locations to serve global supply chains.