Fior di Magnolia Detergente Intimo

Fior di Magnolia is a dedicated beauty and personal care brand exclusive to the Italian discount retailer Eurospin. The product shown is an intimate cleanser (Detergente Intimo) formulated with mallow extract (estratto di malva), designed for delicate daily hygiene with a balanced pH of 4.5.

As a private label brand for Eurospin, Fior di Magnolia products are typically manufactured by specialized Italian cosmetic and detergent companies. This specific intimate cleanser is produced by MILMIL 76 S.p.A., an established manufacturer based in Landiona, Italy. The brand's identity is deeply rooted in providing affordable yet quality skincare and hygiene solutions for the Italian market.

The ultimate ownership of the brand lies with Eurospin Italia S.p.A., one of the largest discount supermarket chains in Italy and Slovenia. Since its founding in 1993, Eurospin has expanded its reach across the Mediterranean region, maintaining a strategy of selling high-quality private-label products like Fior di Magnolia to offer value to its customers.