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LaCie Rugged USB-C is an iconic portable hard drive recognized for its bright orange shock-absorbing bumper designed by Scottish designer Neil Poulton. It is widely used by photographers, videographers, and professionals needing durable mobile data storage.
LaCie was originally founded in Tigard, Oregon, USA, in 1989 and later merged in 1995 with the French electronics firm électronique d'ingénierie (founded by Pierre Le Roux in 1987), establishing its headquarters in Paris, France. In 2012, major American data storage manufacturer Seagate Technology acquired LaCie to serve as its premium storage division.
Today, LaCie is an integral brand under Seagate Technology Holdings plc, which is headquartered in Dublin, Ireland, and operational headquarters in Fremont, California, USA. Seagate's mass manufacturing of external hard drives and storage solutions, including LaCie Rugged drives, is primarily located in China and Thailand.
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