Frosch Fett-Entferner Grapefruit

Brand Origin and Background

Frosch was launched in Germany in 1986 by Werner & Mertz GmbH, an established manufacturer of cleaning agents and polishes based in Mainz. Known for its recognizable green frog logo, the brand was introduced as an eco-conscious alternative to conventional domestic detergents, emphasizing plant-based surfactants, high biodegradability, and eco-friendly packaging.

Ownership Details

Frosch remains fully owned and operated by Werner & Mertz GmbH, an independent, family-run German enterprise with a long history in consumer goods and hygiene products. The company oversees product formulation, development, and international brand presence from its headquarters in Mainz, Germany.

Manufacturing and Distribution

The product is manufactured primarily in Germany, where Werner & Mertz operates sustainable, EMAS-certified production facilities. In addition to being widely distributed across Europe and imported into the United Kingdom, Frosch products are sold internationally with an emphasis on recyclable PET packaging and environmentally responsible production standards.