La Vie Plant-Based Bacon Smoked

La Vie is a contemporary French brand that has gained international acclaim for its innovative plant-based pork alternatives. Founded in Paris in 2021 by Nicolas Schweitzer and Vincent Poulichet, the company spent years in research and development to create a patented plant-based fat that mimics the texture and flavor of traditional animal fat. The brand is well-known for its cheeky marketing and distinctive pink packaging.

Production primarily takes place in France, where the company leverages specialized manufacturing facilities to produce its smoked bacon and lardons. The brand's rapid growth has been supported by significant venture capital investment, attracting high-profile backers who are focused on sustainable food technologies. As of 2026, La Vie remains an independent entity headquartered in France, continuing its mission to transition the world toward plant-based meat without compromising on the sensory experience of eating.