Lidl Optisana Calcium effervescent tablets

Optisana is a private label brand primarily associated with the German discount retailer Lidl. This specific product, Calcium effervescent tablets, is manufactured in Germany by CMI Cosmeceuticals Medical Innovations (specifically Cosmolux Deutschland GmbH), a specialist in healthcare and personal care products based in Pulheim.

As a private label, the ultimate ownership lies with the Schwarz Group, one of the world's largest retail corporations. The brand focuses on providing affordable health and wellness solutions, including vitamins and minerals, to consumers across Europe through the Lidl store network.