Delhaize Fresh Produce

The product shown is a private-label fresh produce item from the Delhaize supermarket chain, identified by the distinctive lion logo and the EAN-13 barcode prefix 54, which indicates the product was registered in Belgium or Luxembourg. Delhaize was founded in Belgium in 1867 by the Delhaize brothers and has since become one of the most prominent retail brands in Europe.

Today, the brand is owned by Ahold Delhaize, a global retail powerhouse formed in 2016 through the merger of the Dutch company Ahold and the Belgian Delhaize Group. While the brand remains deeply Belgian in its heritage and identity, it is now managed as part of a multinational portfolio headquartered in Zaandam, Netherlands. The specific origin of the produce varies seasonally, as the company sources items from various local and international suppliers to ensure year-round availability.