Pantene Pro-V Miracles Adi3s Frizz conditioner

Pantene is a globally recognized hair care brand originally founded in Switzerland in 1945 by Hoffman-La Roche. The name was inspired by panthenol, a key ingredient in its formula. The brand achieved massive success in the 1980s and 1990s through its iconic "Pro-V" (Pro-Vitamin) marketing campaigns.

In 1985, Pantene was acquired by the American consumer goods giant Procter & Gamble (P&G), which remains its ultimate owner. Today, Pantene products are manufactured in multiple locations worldwide, including facilities in France, the United Kingdom, Thailand, and North America, to serve its vast global market.