Simply Business S.L. grocery services

Simply Business S.L. was the corporate entity behind the 'Simply' supermarket chain in Spain. Originally rooted in the French retail tradition through its parent company, the brand established a significant presence in the Spanish market, offering a wide range of grocery and household products.

Over the years, the brand underwent a major transformation following strategic decisions by its parent group, Auchan. The 'Simply' brand was phased out and rebranded as Alcampo, consolidating the group's retail operations under a single, well-recognized name in Spain. This move aimed to streamline logistics, marketing, and brand identity across the country.

Today, the legacy of Simply Business S.L. continues as part of the Auchan Retail Spain network. The manufacturing of their private label products occurs primarily in Spain and other European countries, maintaining the quality standards set by the ultimate parent company, Auchan Holding, based in France.