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Splenda is one of the world's most recognized sugar substitute brands, originally developed through a partnership between Tate & Lyle and Johnson & Johnson in the 1970s. While the original Splenda was based on sucralose, the brand has expanded into plant-based alternatives like this Stevia edition.
In 2015, Heartland Food Products Group acquired the Splenda brand from Johnson & Johnson’s McNeil Nutritionals. Heartland is a privately held American company headquartered in Indiana. The brand is notable for its 'farm-to-table' approach with stevia, as the company operates Splenda Stevia Farms in Florida, where they grow and process their own stevia plants to ensure a cleaner taste profile and domestic supply chain. High-volume manufacturing and packaging for the North American market primarily occur at Heartland’s facilities in the United States.
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