ION cycling and surf wear

ION is a globally recognized brand specializing in high-performance apparel and protective gear for water sports and mountain biking. Founded in 2004, the brand initially focused on wetsuits and neoprene products for international windsurfing and kitesurfing communities. Its success in the water sports market led to a strategic expansion into mountain bike (MTB) equipment in 2012, where it applied its technical expertise in protection and textile engineering.

Today, ION's products are designed with an emphasis on technical innovation and sustainable high-quality materials. While the brand has its creative and technical roots in Germany, manufacturing is distributed across multiple specialized facilities in Asia and Europe to ensure high standards of craftsmanship. The brand is currently part of the boardsports division under the ownership of Boards & More Group, which oversees several premium action sports brands and ensures global distribution and retail presence.