JYSK GULAKS Chair Cushion

JYSK is a prominent international retail chain centered around Scandinavian living, particularly known for its bedding and home furnishings. The company was founded by Lars Larsen, who opened his first store in Aarhus, Denmark, in 1979 under the name Jysk Sengetøjslager. Over the decades, the brand expanded globally, simplifies its name to simply JYSK, and now operates thousands of stores across more than 50 countries.

The GULAKS series of chair cushions, like many JYSK products, reflects the brand's commitment to modern design and sustainable materials, often utilizing recycled polyester fillings. Manufacturing for JYSK's extensive product range is spread across a global network of suppliers, with significant production facilities located in China, Vietnam, and various European countries to support its vast distribution centers located in Denmark, Germany, Poland, and Hungary.

Today, JYSK remains a family-owned enterprise under the Lars Larsen Group. The group is controlled by the descendants of the founder, specifically the Brunsborg family. As of 2026, the company continues to operate as a central pillar of the Lars Larsen Group, positioning itself as a leader in affordable Scandinavian-style interior decor and household goods.