Persil Wonder Wash Laundry Detergent

Persil Wonder Wash is a specialized liquid laundry detergent designed specifically for short washing cycles. The brand name Persil is derived from two of its original ingredients: perborate and silicate. While the brand has a complex history due to licensing and acquisitions, the Persil products sold in the United Kingdom, Ireland, and various Commonwealth nations are managed by Unilever.

Originally developed in Germany by Henkel in 1907, the rights to the Persil brand were eventually split between Henkel and Unilever for different global markets. In the UK market, Unilever has successfully established Persil as a leading household name for garment care. Manufacturing for these products takes place across multiple facilities globally to serve regional markets efficiently. As of 2024 and beyond, Unilever remains the ultimate owner and distributor of the Persil brand in the UK and Ireland.