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L'Oréal Men Expert Barber Club is a specialized line of grooming products designed for men, originally inspired by barber expertise. The brand was founded in France by Eugène Schueller in 1909 and has since grown into a global leader in the beauty industry.
Today, the L'Oréal Group, headquartered in Clichy, France, remains the ultimate owner and is the world's largest cosmetics company. While the brand is quintessentially French, manufacturing of their aerosol products occurs in various high-tech facilities across Europe and North America to meet global demand. The Barber Club range specifically focuses on cedarwood essential oil fragrances, bridging the gap between professional barbering services and daily home personal care.
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