Strongbow Dark Fruit cider

Strongbow Dark Fruit is a widely popular fruit-flavoured cider that has become a staple in the British beverage market. Originally launched as a variation of the traditional dry cider, it features a blend of blackcurrant and blackberry juices to deliver its signature crisp and fruity profile. The brand is known for its distinct purple branding and is frequently served over ice in pubs across the UK.

The product is primarily manufactured in the United Kingdom, specifically at the Bulmers cider plant in Hereford, which is one of the largest cider-making facilities in the world. This location processes the vast majority of the bittersweet apples required for the base cider before the dark fruit infusion is added.

Strongbow was originally founded by H.P. Bulmer in England in 1960. Today, the brand is under the ultimate ownership of Heineken N.V., a Dutch multinational brewing company headquartered in Amsterdam. Heineken acquired the brand as part of the 2008 buyout of Scottish & Newcastle's UK operations, integrating it into their global portfolio while maintaining its strong British heritage.