Xtra Læskedrik med hyldeblomstsmag

Xtra is a budget-tier private label brand originally developed collaboratively under Coop Trading for the Nordic cooperative retail societies (Coop Danmark, Coop Norge, Coop Sverige, and SOK in Finland).

This specific product, Xtra Læskedrik med hyldeblomstsmag (sugar-free elderflower concentrate cordial), is produced in Denmark (typically by domestic beverage bottling partners such as Rynkeby Foods or Bryggeriet Vestfyen) for retail distribution in Coop stores across Denmark.

The ultimate owner of the brand in Denmark is Coop Danmark A/S, which is wholly owned by the member-owned cooperative consumer society Coop Amba.