The Laughing Cow Original Spreadable Cheese

The Laughing Cow (originally known as La Vache qui rit) is one of the world's most recognized processed cheese brands. Founded in 1921 by Léon Bel in Lons-le-Saunier, in the Jura region of France, the brand revolutionized cheese consumption by offering individual, foil-wrapped portions that remain shelf-stable without refrigeration for extended periods.

The brand belongs to the Bel Group (Fromageries Bel), a major French multinational cheese producer headquartered in Suresnes, France. While the core historical production remains centered in France—notably in factories across the Jura and surrounding regions—the Bel Group operates dairy manufacturing facilities worldwide to supply diverse regional markets across Europe, North America, the Middle East, Africa, and Asia.