Emco Mysli na Zdraví crunchy muesli with blueberries and raspberries

Emco is a leading Czech brand specializing in breakfast products, most notably its range of Mysli na Zdraví (Muesli for Health). The brand was established in the early 1990s following the Velvet Revolution, a period when Zdeněk Jahoda founded the company to introduce healthy breakfast options to the Czech market.

The product is manufactured in the Czech Republic, where the company operates its own production facilities, including specialized sites for oat processing and cereal baking. Emco has maintained its identity as a family-owned enterprise, with the Jahoda family continuing to lead the company's expansion into dozens of international markets.

Today, Emco spol. s r.o. remains the ultimate owner and producer of the brand. The company is recognized for its commitment to using high-quality local ingredients, such as Czech oats, and has evolved from a local distributor into a significant European food manufacturer with a headquarters in Prague and production in Hrdly.