Pufina paper products

Pufina is one of the most recognizable Romanian brands in the hygiene paper sector. It was established to provide high-quality household and personal hygiene solutions, ranging from toilet paper to paper towels and napkins. The brand emphasizes the use of 100% cellulose and environmentally responsible manufacturing processes.

The brand is manufactured locally in Romania, primarily at the production facilities in Dej. It is owned by Pehart Group, one of the largest tissue paper producers in Southeast Europe. Over the years, the brand has grown significantly due to investments in modern machinery and a commitment to sustainable production, securing its position as a market leader in the Romanian retail sector and expanding its reach through exports to neighboring countries.