President's Choice Arugula

President's Choice (PC) Arugula is a popular pre-washed salad green sold across Canada. While the brand is quintessentially Canadian, the product itself is typically sourced from various agricultural regions depending on the season, with the packaging indicating it is a product of the USA. The PC brand was launched in 1984 as a premium private label intended to provide higher quality than national brands at a lower cost.

The brand is owned by George Weston Limited through its subsidiary, Loblaw Companies Limited, which is Canada's largest food retailer. Today, President's Choice remains a flagship brand for Loblaws, Shoppers Drug Mart, and their associated grocery banners, maintaining a dominant presence in the Canadian retail landscape. The ultimate ownership lies with the Weston family, who head one of North America's largest food processing and distribution groups.