Made O'Meter
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Karrimor is a British brand of outdoor and mountaineering equipment, including the Duma 6 running shoes shown here. Originally founded in 1946 in Lancashire, UK, the company built a strong reputation for producing backpacks and rugged outdoor gear. In its early years, it was a pioneer in using technical fabrics like nylon for mountaineering equipment.
Today, Karrimor is owned by the Frasers Group (formerly Sports Direct International), which acquired the brand in 2004 following administrative challenges. While the brand maintains its British heritage in its design and marketing, manufacturing is largely outsourced to global supply chains. As indicated on the packaging in the image, these specific shoes are manufactured in China. Frasers Group manages the brand as a key part of its value-driven sports and outdoor retail portfolio.
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