Made O'Meter
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belVita is a globally recognized brand of breakfast biscuits designed to provide slow-release energy throughout the morning. Originally launched in France in 1998 under the name 'Petit Déjeuner' by the company Lu, the brand was later rebranded and expanded internationally.
The brand is now part of the Mondelēz International portfolio, following Mondelēz's spin-off from Kraft Foods in 2012. While its roots are French, manufacturing occurs in various locations around the world including facilities in Europe (such as the Czech Republic and Poland) and North America to serve local markets. Mondelēz International, headquartered in Chicago, ensures that belVita remains a leading name in the healthy snack and biscuit category globally.
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