Urban Decay De-Slick Mattifying Powder

Urban Decay De-Slick Mattifying Powder is a lightweight, pressed powder designed specifically to control oil and eliminate shine. The brand, Urban Decay, was established in 1996 in Southern California, USA, by Sandy Lerner and Wende Zomnir, originally positioned as a bold, edgy alternative to traditional luxury cosmetics.

Since its inception, the brand has undergone several ownership changes, eventually being acquired by the global beauty conglomerate L'Oréal in 2012. While the brand remains headquartered in the United States, its manufacturing processes are distributed internationally. The De-Slick Mattifying Powder (2019 formulation) is primarily manufactured in Canada to ensure the high standards of the L'Oréal Luxe division. Through L'Oréal's extensive network, the product is distributed globally, maintaining Urban Decay's status as a top-tier prestige beauty brand.