Made O'Meter
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Rexona, known as Degree or Sure in various international markets, is one of the world's leading brands in the deodorant and antiperspirant sector. Originally founded in Australia in 1908 by a physician and his wife, the brand quickly became a household name for personal hygiene products. It was eventually acquired by Lever Brothers, which later merged to form the British-Dutch multinational Unilever.
Today, Rexona is owned by Unilever, a global consumer goods giant headquartered in London, United Kingdom. The manufacturing of Rexona products is spread across multiple countries to serve global markets; in Europe, production often occurs in plants located in the United Kingdom or continental Europe. The 'Cobalt Dry' variant specifically targets men, providing long-lasting protection through Unilever's patented MotionSense technology.
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