Magnum Double Starchaser ice cream

Magnum is a globally recognized premium ice cream brand originally developed in Aarhus, Denmark, in the late 1980s by the company Frisko. It was officially launched in Germany in 1989 as the first handheld ice cream bar specifically marketed toward adults, featuring its signature thick cracking chocolate shell.

Historically owned by the British-Dutch multinational Unilever, the brand underwent a significant corporate transition. In March 2024, Unilever announced a strategic plan to spin off its entire ice cream division to create a more focused company. This demerger was completed in December 2025, resulting in the formation of The Magnum Ice Cream Company (TMICC). Headquartered in Amsterdam, TMICC is now an independent, publicly traded entity and the world's largest standalone ice cream manufacturer.

Manufacturing for Magnum products is decentralized to serve local markets efficiently. Major production facilities are located in the United Kingdom, Germany, Italy, and Australia (Sydney), with several others across Asia and North America. The specific 'Double Starchaser' variant is part of the brand's premium innovation line, featuring layers of chocolate, caramel, and popcorn-flavored ice cream.