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BaByliss is a well-known international brand specializing in professional hair care and personal grooming appliances such as hair dryers, straighteners, and curling tongs. The brand was originally created in France in the 1960s by hair stylist Lelièvre and entrepreneur René Binet. Today, BaByliss is part of the Conair Corporation, a major multinational American corporation that designs, manufactures, and markets branded personal care and small kitchen appliances. Conair itself is a subsidiary of American Home Products / Conair LLC, owned by the private equity firm American Securities. Products are manufactured globally, primarily in facilities located in China and other Asian manufacturing hubs, and are widely distributed across the Netherlands and international markets.
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