Made O'Meter
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Simple Kind to Skin Biodegradable Cleansing Wipes are designed to gently cleanse makeup and impurities while being formulated without harsh chemicals, artificial perfumes, or colours.
The Simple brand was originally founded in the United Kingdom in 1960 by the Albion Group, introducing a soap bar formulated specifically for sensitive skin without added perfumes or colourants. In the late 1980s, the brand was acquired by Smith & Nephew, before being bought by private equity firm Duke Street Capital in 2000, and later by Alberto-Culver in 2009.
In 2010, British multinational consumer goods giant Unilever acquired Alberto-Culver, making Unilever the ultimate owner of the Simple brand worldwide. Simple wipes and skincare lines sold across the UK and Europe are primarily manufactured in the United Kingdom and across Unilever's European supply network.
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