Fairy Sensitive Dishwashing Liquid

Fairy is an internationally renowned brand of dishwashing liquid and dishwasher detergent manufactured by the American consumer goods giant Procter & Gamble (P&G).

The Fairy brand traces its roots back to Newcastle upon Tyne in the United Kingdom, where Thomas Hedley & Co. introduced Fairy soap in 1898. Procter & Gamble acquired Thomas Hedley & Co. in 1930 and subsequently launched the liquid dishwashing soap under the Fairy moniker in the UK and Europe around 1960. While known in North America primarily through sister brands such as Dawn and Joy, Fairy remains a household staple across Europe, the Middle East, and parts of Latin America.

Fairy products distributed in Central and Eastern Europe—such as this Polish-labeled bottle featuring Tea Tree and Mint (Drzewo herbaciane z Miętą)—are predominantly produced at Procter & Gamble's major manufacturing hubs located in Europe, particularly in the Czech Republic (Rakona) and Poland.