Stila Cosmetics

Stila is a celebrated American beauty and cosmetics brand, well known in the United Kingdom for its high-performance makeup staples such as liquid eyeliners, convertible cheek colors, and glittering liquid eyeshadows. The brand was established in 1994 by celebrity makeup artist Jeanine Lobell in Los Angeles, California, with a vision of creating accessible, artistic, and modern beauty products.

Over the decades, Stila moved through multiple corporate ownerships, including Estée Lauder and Sun Capital Partners. In 2009, Stila was acquired by Patriarch Partners, a private equity and investment firm founded by Lynn Tilton, which continues to hold ultimate ownership of the brand. In the United Kingdom, Stila products are widely distributed across premium department stores, pharmacies, and online beauty retailers, offering cruelty-free formulation lines.

Stila cosmetic products are manufactured in multiple international locations depending on product type and specialized makeup formulations, with key production facilities based in the United States, Italy, South Korea, and Germany.