Argus Cerveza Especial

Brand and Product Overview

Argus is Lidl's private-label beer brand sold widely across European markets, including Spain and Portugal. The product shown is Argus Cerveza Especial (5.6% vol), packaged in a 330 ml can.

Manufacturing and Origin

As explicitly noted on the label ("Fabricado en Francia para Lidl Supermercados S.A.U."), this particular beer is brewed and canned in France specifically for Lidl. Depending on the product variant and batch, Lidl sources its Argus line from established European breweries (such as Champigneulles or Font Salem).

Ownership Structure

Argus is a proprietary brand of Lidl, which is owned by the Schwarz Gruppe (Schwarz Group), a major German multinational retail group headquartered in Neckarsulm, Germany.