Action Metal Broom Handle

This product is a metal broom handle, specifically marketed under the 'Action' private label brand. Action is a prominent Dutch international discount retailer that sources a wide variety of household cleaning essentials from various manufacturers globally.

The handle is typical of the store's budget-friendly cleaning line. While the brand originates from the Netherlands, the manufacturing for these types of metal utility items is primarily centralized in China to maintain low price points. The brand is currently owned and operated by Action Service & Marketing B.V., which is part of the 3i Group, a major British private equity and venture capital company based in London.