Jumbo Bio Magere Melk

Jumbo Bio Magere Melk is a private label organic skimmed milk produced for the Dutch supermarket chain Jumbo. The product is certified organic and carries the 'Van Dichtbij' label, indicating a focus on local Dutch sourcing. The milk is primarily sourced from organic dairy farms within the Netherlands, emphasizing a shorter supply chain and local agricultural support.

The brand Jumbo belongs to Jumbo Supermarkten B.V., a family-owned company that has grown into the second-largest supermarket chain in the Netherlands. Since its transformation in the 1990s, the Van Eerd family has maintained control, focusing on a wide range of house-brand products that compete with A-brands in terms of quality while maintaining a Dutch origin identity.