Neoblanc Lixívia em Pastilhas (Bleach Tablets)

Neoblanc is a well-established brand in the cleaning sector, particularly famous across Southern Europe, especially in Portugal and Italy (where it is known as Ace). The brand specializes in laundry and household hygiene products, with bleach being its core offering. Its history is closely tied to Fater, a major joint venture that has managed the brand's production and distribution for decades.

While the brand has long-standing associations with Procter & Gamble, it is currently part of the Fater S.p.A. portfolio, a 50/50 joint venture between Procter & Gamble and the Angelini Industries. Production primarily takes place in Italy, serving the Mediterranean and Iberian markets with specialized formats like these bleach tablets, which offer a more convenient and stabilized alternative to liquid bleach for household disinfection and laundry whitening.