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Asus is a leading Taiwanese multinational computer hardware and electronics company headquartered in Taipei, Taiwan. Founded in 1989, the brand gained international fame as a motherboard manufacturer before expanding into laptops, desktops, and handheld devices. While the company's research, development, and high-end core operations are centered in Taiwan, the majority of its mass-market consumer electronics, including laptops, are manufactured in large-scale production facilities across mainland China and Taiwan.
As of 2026, Asus remains an independent public company traded on the Taiwan Stock Exchange. It operates under its official corporate name, ASUSTeK Computer Inc., and is recognized globally for its diverse product lines, such as the Republic of Gamers (ROG) and ZenBook. The brand maintains a robust global presence, managing its distribution and marketing through regional subsidiaries worldwide, ensuring its position as one of the world's top PC vendors.
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